In 2025 & 2026, retail partners who carried Better Day products reported that 81% of inventory sold within the first three months.

Are you a Canadian boutique that would love to feature local, sustainably made natural fibre clothing from a Canadian owned brand? We would love to work with you!

The Better Day wholesale model is a more personal, flexible way to carry distinctive Canadian-designed fashion

Why Partner with Better Day

Better Day creates sustainable fashion womenswear in small batches, using 100% natural fibres , including deadstock - designed right here in Halifax, Nova Scotia, Canada.

Our goal is to help independent boutiques offer distinctive clothing while building a mutually supportive, long-term relationship.

What work with us / our value proposition:

✔ 1) Unlike mass-market brands that produce at scale, our collections are launched with limited quantities. Using deadstock also means customers get something unique and one of a kind. 

✔ 2) Unlike traditional wholesale models that require minimum order quantities and offer limited flexibility, Better Day offers wholesale orders with no minimum quantity orders.

✔ 3) Potential area exclusivity for one boutique and community-driven promotion so you can benefit from new customers to your store.

✔ 4) Direct influence on future designs and flexible exchange arrangements based on sales performance.

✔ 5) Explore custom pieces tailored to your customer base, subject to fabric and production availability. 

The Benefits of Supporting Local and Canadian:

  • Boost Canadian creativity and entrepreneurship
  • Reduce environmental impact through short supply chains
  • Offer your customers fashion that lasts beyond a season

Our Customer Demographic

Better Day is designed for women of all ages who appreciate quality, prefers natural fibres clothing, and chooses timeless staples over trends.

Our customers use the words “versatile”, “elegant”, and “comfortable” to describe our designs.

Please complete the form to inquire about wholesale opportunities, and we’ll get in touch with catalogue and pricing:

Wholesale FAQ

Do you offer wholesale pricing across Canada?

Yes! We work with boutiques nationwide and offer competitive keystone pricing.

What is your minimum order?

We keep it boutique-friendly with no minimums order quantities. We also offer flexible restock and exchange
arrangements based on availability. 

How quickly can I receive my order?

Current stock is delivered within 3-5 business days to local stores, and shipped nationwide within 3-5 business days (tracking provided).  

For upcoming seasonal stock, Spring/Summer is stocked by March or April at the latest. We can deliver locally or ship directly from our production facility in Bangladesh.

Do you provide marketing support?

Absolutely! We feature our boutique partners on Instagram and provide high-quality product photos for your marketing.
All of our wholesale retailers have testified to receiving new customers in their store who come to shop our products. This is why retailers carry our collection year-after-year.